Pitch session speed dating style
In the last year, Pollyanna has put Oreo on Piccadilly Circus, caused biscuits to fly around your face on Snapchat, and most recently has launched a campaign on You Tube which uses Vogon; a dynamic Google technology that adapts the creative so that it is contextually relevant to the video the user is watching.Gavin is a veteran of over 10 years in the email marketing industry After a stint in New York to setup dotmailer’s customer success division, Gavin has joined the companies though leadership team and is a keen blogger and speaker.Since August 2013, Emma has been the Group Marketing Director and Digital Director of Merlin Entertainments plc where her role has been to develop and use technology to broaden the relationship with its 60 million guests, through the development of a digital guest journey.David Couch is the Commercial Director for the UK and Ireland at Sound Cloud. Josh started working at TUI in 2015, where he is responsible for the production of international content, with an emphasis on video and innovation.Annabel holds a chemistry degree from the University of Bristol and is a Fellow of the Marketing Society, member of The Financial Services Forum and CII.
Working on improving customer experiences is one of Lara’s passions.
Russell is a regular contributor to national television and radio shows on marketing issues and has taken part in panels at several conferences.
Having quickly realised (when working as a holiday rep), that free drinks on tap may not be the best groundings for a career choice, Zoe left the sunny climes of Corfu for her first ‘proper’ job at the Guardian.
Whether it’s a customer receiving a welcome to the brand communication or one of the Global Dealer Network looking for materials to create a new car promotion, Lara believes every experience can be enhanced using the right tools.
Emily Shelley is a former Press Association journalist and editor turned content professional.